The manager of a wedding dress shop in New Jersey told a bride she couldn’t purchase the wedding dress of her dreams because she was marrying a woman.

Alix Genter is marrying her longtime partner in New York next year. She traveled to the New Jersey store Here Comes the Bride with her family, found the gown of her dreams and asked for a version in a different fabric. All was well.

Then she got a call from the store’s manager, who said she wouldn’t sell Alix the dress. The manager, Donna (who hasn’t released her last name), noticed that Alix had crossed out the word “groom” on her paperwork and replaced it with “partner.” Donna told Alix her homosexuality and her marriage were wrong, shameful, and - get this - illegal. She said she would refuse to participate in any illegal actions.

Hey, remember how same-sex marriage is legal in New York now? Right.

The column above summarizes the event better than any other I’ve found. This kind of homophobia is disgusting and inexcusable, and the entire country is looking on this dress shop with shame.

The proof? The shop’s Yelp page has a one-star rating, is ridden with reviews telling the woman how bigoted and ignorant she is, and best of all, the user-uploaded pictures are now of rainbows and pro-gay marriage signs.

It’s a small gesture from the Internet in response to a horrible, horrible action. Never visit this store.